Monday, May 10, 2010

Anyone in chappals or lungi can be a Mercedes owner


Wealth generation in India is happening on a massive scale and anyone exhausting plain clothes and chappals can be a Mercedes Benz owner, a top official of the luxury car creator said on Monday.

Wilfried Aulbur, the auto company's managing director, said there was no way one could profile a person from his outward appearance as a potential Mercedes Benz customer.

In India, persons exhausting plain white shirt and pant or lungi and chappals can buy the car (Mercedes Benz), Aulbur told reporters, inaugurating a dealership close to Panaji.

Aulbur also said that lesser cities like Aurangabad, Bhubaneswar, Jaipur and Panaji were the next frontier for the luxury car makers.

We are looking at a 25 per cent expansion in these cities. There is a enormous wealth generation happening in India, he added.

Citing the example of Aurangabad, Aulbur said this Maharashtra city was an example of the changing and expansive lifestyle of lesser cities in India.

There is an order for 125 Mercedes Benz cars in Aurangabad. This shows the significance of such cities to us.

He said there were approximately 250 cars already on the roads in Goa, despite the fact that the state did not have a full-fledged dealership until currently.

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