Wednesday, October 20, 2010

Aston Martin makes fast entry to the Turkish market


Aston Martin, the luxury car brand that has grown to be synonymous with James Bond, has entered the Turkish market with Borusan Otomotiv. The car, which will be sold starting from 250,000 euros, has previously received six orders.

Speaking at a press conference in Istanbul on Wednesday, Agah U─čur, the chief executive of Borusan, said Aston Martin is distinctive in its class. The car will be showcased at the Istanbul Auto Show for the first time on Oct. 29.

Bill Donnelly, the worldwide sales and marketing director of Aston Martin, said the company has produced 50,000 cars since today. Aston Martin cars cannot be victims of vandalism, he claimed. Because the element of frills is minimized, nonentity will scratch this car. Donnelly also said the upcoming James Bond movie would make a positive effect on the Turkish market.

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